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Solarplaza International B.V.
P.O. Box 2299
3000 CG Rotterdam
Conradstraat 18 E2.166
Telephone: +31 10 280 9198
E-mail: [email protected]
We are Solarplaza International B.V. (company number - Chamber of Commerce Rotterdam: 52919129) (“Solarplaza”) and our registered address is P.O. Box 2299, 3000 CG Rotterdam. Solarplaza is the “data controller” of any personal data it may collect, process and hold about you, unless we inform you otherwise.
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The personal data we collect from you directly can include:
The personal data we collect from you indirectly can include:
We collect and keep your personal data in order to inform you on services, information and content that are considered relevant to you. We aim to collect the right kind of data - especially on preferences - in order to make our communication to you as relevant as possible.
We will only use your Personal Information in the following ways (depending on the types of information): (i) so that we can perform a contract with you; (ii) for the purposes of legal compliance; and (iii) for the purposes of our legitimate business interests (namely to carry out and improve our business, analyse the use of our Websites and services and support our customers and Website users).
We collect personal data directly:
We collect personal data indirectly:
A cookie in no way gives us access to your computer or any information about you, other than information about how you use the Websites and the data you choose to share with us (including data you automatically share with us by way of your browser settings). We use the following cookies:
We will never sell any of your personal data to a third party. However, in order for us to provide our services to you, we share your personal data with our trusted third party service providers or our group companies, as detailed below. Whenever we share your personal data, we put safeguards in place which require these organisations to keep your data safe and to ensure that they do not use your personal data for their own marketing purposes.
Basically, there are just four places where we keep our data related to customers:
We make use of Salesforce for our Customer Relationship Management (CRM). Salesforce is the world’s leading provider of CRM-solutions and maintains the highest level of security related to the storage of data and privacy of customer data.
In our Salesforce database we keep company and contact data, related to our actual customers; clients who have made use of our (paid) services. Core data includes (as mentioned before) name, position, organization, organization type, organization address, business email address, phone number, purchasing history. In cases of sponsorship negotiations and advance account management, we might store records and logs of email conversations and written summaries of phone conversations (we do not record or transcribe any such conversation).
For our email marketing and marketing automation, we make use of Pardot, which is part of the Salesforce ecosystem and enjoys the same level of security.
In our Pardot database we keep data on “prospects”, which are prospective clients we interact with, who may or may not have made a purchase with us. Here we keep the necessary personal data for reaching out with relevant and personalized content: name, position, organization, organization type, organization address, business email address, phone number, regional & topical interests (if freely indicated), country (if freely indicated), language preference (if freely indicated), and email list subscriptions (if opted in freely). Additionally, here we keep track on basic analytics with regard to interaction with our emails, web-forms and web-pages.
We employ the common method of “lead scoring”, which means as much as that prospects automatically get points assigned in various categories related to our services, upon different types of interaction with our content. This enables us to assess which prospects would actually benefit from personalized reach-out, if they have shown a considerable amount of interest in a certain service or product.
For the sale of event entry tickets, we make use of the ecommerce platform Xing, whose registration modules we integrate on our websites. The only data we keep on record in the Xing platform, is the personal data necessary for invoicing. We do not keep any payment details on record.
In order to evaluate and improve our services, we perform event evaluations after each event we organize. We keep very limited data (name, position, organization & business email address) related to these surveys, with the exclusive aim of following up with clients that explicitly indicate interest in related services in the survey. Additionally we may use quotes - as explicitly indicated in the survey - from the survey for promotional purposes, but these are always made anonymous.
As most of our global industry peers, we resort to Google Analytics for insights into website visitation and behaviour. We, however, do not make use of any of their advanced personalized and demographic capabilities and only use randomized data and insights. In that sense, we do not keep any personal data related to our prospects and clients in our Google Analytics environment.
As a rule, we do not share your personal data with any third parties. We do not resell or distribute your personal data and don’t make it available for advertising or other commercial endeavours. The only exceptions to this are:
You have a number of rights relating to your personal information and what happens to it. You are entitled to:
If you no longer wish to be contacted by us about our products or services, or for other marketing purposes, you can amend your preferences or unsubscribe by contacting us. Alternatively, you can access the email preference center to update your preference, or simply follow the unsubscribe link provided in emails you receive from us.
We want to ensure that all the information we have about our customers is factually correct and up to date. If you find that the personal data we have about you is inaccurate or needs updating (for instance, you may have changed your name or address) then please contact us so that we can correct it.
We take the security of your personal data very seriously. We have implemented various strategies, controls, policies and measures to keep your data secure and keep these measures under close review. We protect your data by using encryption techniques and we use other safeguards such as firewalls and password protection. This means that your data is protected and only accessible by co-workers who need it to carry out their job responsibilities. We also ensure that there are strict digital physical controls in our building which restricts access to your personal data to keep it safe.
We have procedures in place regarding our retention periods which we keep under review taking into account our reasons for processing your personal data and the legal basis for doing so.